7 Reasons To Move To Google Cloud Platform

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~ 5min read

If you’re reading this, you’re probably considering making the move to Google Cloud Platform (GCP). I’m glad you’ve found your way to this blog because whilst it’s not a simple decision, it’s a move that will have a significant positive impact on your business.

Welcome to the wonderful world of GCP, here are some of the main reasons to consider making the switch. So, without further ado, let’s dive in…

1. Optimise Costs

GCP’s flexible and cost-effective pricing model offers a comprehensive set of tools and services to help you optimise and modernise your infrastructure, while saving on costs. By moving away from heavy investment in on-premise assets, to a more flexible approach offered by GCP, you can pay for services and resources as you use them while benefiting from unique incentives like sustained use discounts. Through migrating your existing workloads to the cloud and eliminating the need for traditional on-premise hardware, you save on the initial cost of purchasing hardware, as well as future refresh costs. 

The platform’s advanced resource management further allows you to automatically scale computing resources based on demand. GCP’s infrastructure also supports a wide range of open-source solutions and services so you can build, deploy and manage applications with ease. By utilising open-source software on GCP, you can avoid the limitations and the costs associated with expensive SaaS licences.  These robust cost management tools and flexibility of the platform mean you can optimise your cloud spend and align your expenses directly with business needs, resulting in significant savings.

2. Reduce Complex IT Infrastructure

Simplifying your IT infrastructure may seem like a monumental task, especially when considering legacy systems and fragmented data silos across your environment. Making the move to GCP will help reduce the complexity across your estate,  bringing everything together in a single environment. With GCP’s open-cloud stance, your business has access to solutions allowing you to manage workloads across multiple clouds including Amazon Web Services and Microsoft Azure. Anthos allows you to deploy and manage containers at scale across multiple clouds via a consistent control plane. BigQuery Omni accesses data in other clouds while leveraging the full power of BigQuery.

With a wide range of managed services, including databases, storage, networking, and security, moving to GCP means you no longer need to worry about infrastructure set up, configuration and maintenance.  Reducing the burden of managing a complex IT environment gives you the time back to focus on your core business objectives. And, with a unified view of your entire IT infrastructure, you can easily monitor and control your resources, drive efficiencies, and increase agility and scalability. 

3. Increase Capabilities

There are things you simply can’t achieve at a quick enough pace when working in a fixed environment. With GCP, you have a wide range of services that can significantly increase your capabilities as a business, at your fingertips. Google’s pedigree in machine learning (ML) and Artificial Intelligence (AI) is well known, so you know you’re in good hands when it comes to choosing a platform that can support your business with enhanced capabilities. The platform provides a powerful and user-friendly environment that accelerates the adoption of ML by empowering you to build, deploy and scale ML models with ease. Services such as AutoML, TensorFlow and AI Platform come equipped with pre-trained models and APIs, making it easier to adopt ML technology for your business.

GCP’s infrastructure and computing capabilities let you process large datasets at petabyte scale and train complex models quickly and efficiently. By adopting new products and ways of working quicker, you can innovate and develop new solutions rapidly. GCP’s extensive data management and analytics tools mean you can extract valuable insights to make better informed, data-driven decisions for your business. On top of this, Google’s infrastructure supports an array of services, each with over a billion active users, globally.

4. Enhance Security and Compliance

Traditional security no longer successfully supports new ways of working (whether that’s through digitalisation of processes, or introducing remote/hybrid working models). But fear not because GCP has you covered, with Google pioneering and leading the way when it comes to security. A complex attack on their own security in 2010 led Google to completely rethink and re-engineer their approach to security. With their learnings fed back into their solutions, customers can rest assured that when moving over to GCP, they have access to some of the best in class security as the inventors of zero trust. 

GCP’s Security Command Centre offers advanced threat detection and helps organisations keep on top of their security posture by proactively looking for vulnerabilities to identify and mitigate risks. With a centralised dashboard, you have quick access to real-time insights into potential threats and misconfigurations. Thanks to such built in advanced security features, you can protect your invaluable data and respond quickly to any incidents, while operating in a secure and resilient cloud environment.

5. Gain A Competitive Edge

Your choice in technology impacts the service you provide, from how you collect and analyse data to making better decisions to suit customer needs, to how you can scale to meet fluctuating demand. Whether your business is B2C or B2B, your target market has more choice than ever before, so standing out amongst your competitors is a key driver for success. But often, that’s easier said than done. GCP can help you by unlocking valuable insights from data, automating processes, and through being an agile and scalable platform – handling fluctuating demand with more ease and less expenditure. 

To remain competitive, you need to innovate, but innovation presents risks  especially if you don’t have the right infrastructure, data insights or resources to support it. GCP is a platform built for continuous, data driven improvement, which can reduce the risk and cost of innovation. Combining cloud computing with the latest analytics tools completely transforms the innovation process by providing you with a way to quickly build intelligence. In turn, using these insights makes for truly data-led decisions, giving you a competitive advantage, no matter your industry.

6. Reach Sustainability Goals

Moving to GCP can significantly contribute to your business’s sustainability goals. Sustainability has been a core value for Google since its founding over two decades ago. In 2007, Google achieved Carbon Neutrality for all operations and in 2017, ran on 100% renewable energy at data centres. This means when you migrate to GCP, you’re also benefiting by running your workloads in Carbon Neutral GCP regions.

The platform’s infrastructure is designed to be highly efficient, maximising resource utilisation and minimising energy consumption, resulting in lower power requirement compared to traditional on-premise data centres. GCP’s scalable nature lets you optimise resource allocation, eliminating the need for idle servers. By using GCP’s advanced analytics and machine learning capabilities, you can gain further insight into your energy consumption patterns, and identify opportunities for further optimisation.

7. Your Most Flexible Choice

For businesses seeking flexibility in their cloud infrastructure, look no further than GCP. The platform offers a wide range of scalable services and tools that are easily customisable to meet your needs. This means you can scale your resources up and down as needed, providing a cost-effective solution  – using as much or as little as you need. The integration with other Google services, such as BigQuery, lets you take advantage of advanced analytics, machine learning and artificial intelligence capabilities. This next level of versatility makes GCP the perfect choice for businesses of all sizes, in any industry, pushing the boundaries of innovation and letting you adapt to the ever-changing demands of the digital landscape!

For Maximum Flexibility and Cost Saving, CTS Can Help You

I hope these key reasons are enough to get you interested in taking the next steps in your GCP journey. But don’t just take our word for it, get in touch  to book your comprehensive StratoZone Assessment to discover the unique cost benefits of Google Cloud Platform for your company.

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